The "Death" of Product Positioning in Pharmaceutical Marketing
In order to get a new product to become a habit of your customer, the pharmaceutical marketer must deal with the two separate minds of a potential customer, and must take that customer successfully through each of four separate steps.
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What We Value
Integrity & Passion
We care and it shows. Unwavering customer focus & commitment to excellence are intrinsic to ThinkGen.
We value empathy and active listening, and foster a collaborative environment that supports and celebrates the diverse voices of our employees.
We’re always willing to try new things and aren’t afraid to fail, because it takes perseverance to forge new paths.
We challenge ourselves daily to rethink and reimagine solutions for the obstacles our clients face.