The "Death" of Product Positioning in Pharmaceutical Marketing

In order to get a new product to become a habit of your customer, the pharmaceutical marketer must deal with the two separate minds of a potential customer, and must take that customer successfully through each of four separate steps.

Fill out the form to read our white paper

What We Value

Integrity & Passion

We care and it shows. Unwavering customer focus & commitment to excellence are intrinsic to ThinkGen.

Mutual Respect

We value empathy and active listening, and foster a collaborative environment that supports and celebrates the diverse voices of our employees.

Intellectual Curiosity

We’re always willing to try new things and aren’t afraid to fail, because it takes perseverance to forge new paths.

Continuous Innovation

We challenge ourselves daily to rethink and reimagine solutions for the obstacles our clients face.